Yellow Soul Fly Boston shirt with printed concert artwork
All case studiesEvent merchandise

Soul Fly co x Patagonia

Custom merchandise for Soul Fly Boston.

THE PROJECT

Event merchandise for Soul Fly Boston.

We produced all of the shirts and hats for Soul Fly Boston at Cisco Brewers Seaport, an event presented by Patagonia celebrating fish, art, music and saltwater culture.

The shirts were all Patagonia garments, printed with the event artwork. For the hats, we stitched custom woven patches onto Patagonia trucker hats, creating a coordinated collection for the event.

With Jammy Buffet, Morrissey Blvd and Aldous Collins Band on the lineup, the finished merchandise brought the Soul Fly identity into the crowd and gave attendees a piece of the day to take home.

Yellow Patagonia Soul Fly Boston shirt hanging with the full printed back artwork visible
Patagonia trucker hats with stitched woven patches at the event merchandise table
Event attendee wearing a Soul Fly trucker hat and yellow printed shirt
Close-up of the woven Soul Fly label stitched onto a navy trucker hat
Soul Fly woven patch hat at the Patagonia event
Yellow Patagonia event shirt hanging with the printed artwork visible
Yellow event shirts displayed on hangers outdoors
Soul Fly shirt display at Cisco Brewers Seaport
Event team wearing the custom shirts and hats
Attendees wearing Soul Fly shirts and trucker hats
Group wearing custom Soul Fly hats at the event
Outdoor activities at Soul Fly Boston
Printed event shirt worn beside the sound desk during live music
Soul Fly crowd enjoying the live performance
Yellow printed Soul Fly shirt worn out on the water

Photography by Joe Klementovich and Rick Griffiths

THE EVENT

Soul Fly Boston

Presented by Patagonia at Cisco Brewers Seaport.

A celebration of fish, art, music and saltwater culture.

Soul Fly Boston flyer featuring Jammy Buffet, Morrissey Blvd and Aldous Collins Band at Cisco Brewers Seaport
NEXT PROJECTMOJO Music Festivals
YOUR NEXT GREAT IDEA

Bring your ideas
to life.

A new collection. A team uniform.
The merch everyone asks about.
It starts with a conversation